One check came back concerning — look at that one closely before you buy.
Based on 4 of 8 checks — a score built on fewer checks isn't comparable to one built on more. The trust score measures origin, copy, and photo signals we could check — the seller's own 5.0★ marketplace feedback (79 ratings) is a separate signal that runs the other way.
Amazon’s own rating of this seller — shipping, packaging, returns. It doesn’t tell you if the hair is good; it tells you if they ship what you ordered.
Amazon didn't say what period this covers. Amazon didn't show a star-by-star breakdown for this seller.
On Amazon, a shop can call itself almost anything. A brand’s name on a shop doesn’t prove it’s really that brand. Here’s what their Amazon record actually says.
What we haven’t checked: whether this shop is connected to any brand with a similar name. If that matters to you, the brand’s own website usually lists its official sellers — compare that list with the name and address above.
The other 4 haven't run yet or found nothing — each one says which. Empty checks aren't scored and don't count toward the rating.
How to read these: higher is better. Green is Clear, gray is Mixed, and orange is Concerning — orange is rare, so take it seriously when you see it.
Storefront address differs from the listing's claimed origin.
8 reviews spread over 16 weeks; no clustered cohorts detected.
Customer-review language shows mixed signals relative to the claimed origin (read from 8 reviews).
Listing copy shares phrasing with other indexed listings.
Ran, but found nothing to report for this seller.
Ran, but found nothing to report for this seller.
Ran, but found nothing to report for this seller.
Ran, but found nothing to report for this seller.
Each check carries a fixed weight in our eight-check model. Checks that found nothing carry no weight here, and the weights of the 4 that did (covering 60% of the model) are re-balanced to sum to 100% — so absence of evidence can’t drag the score down, and the headline number won’t match a straight average of the visible rows.
“It is 100% human hair even though I had my doubts because of the price and I’m used to human hair having a smell, but this hair had no odor. True to length and took the hair dye perfectly.”
“I don’t know how to feel about the hair when curled the hair burned very easy. It’s so many fly aways! I’m not sure if I’d repurchase. We’ll see in a few days.”
“Took color very well very light shedding. Using for a ponytail with a wig to make it look fuller and hair is soft. No tangling. Bundle could be fuller but it wasn’t thin.”
From the 8 reviews we've indexed across this seller's 1 listing — the marketplace shows 20, so this is a partial window, not the whole record.
These are single buyers’ dated reports, quoted as written — not a lifespan measurement. Treat them as a weak signal, and weigh how many reviews sit behind them.
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